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PRESS RELEASE:

Toronto-based Business Coach demonstrates inspired goal setting by cycling coast to coast across the United States

Attention News/Business Editors:

Toronto-based Business Coach demonstrates inspired goal setting by cycling coast to coast across the United States

2008 saw completion of a personal resolution - a multi-year, five-stage solo journey from San Diego to Jacksonville covering 4,500 km.

TORONTO, Jan. 21 /CNW/ - Toronto-based business coach Bernie Schmidt announces his triumphant completion at end of 2008 of a solo trip cycling journey across the southern United States. Schmidt set this challenge for himself as a personal demonstration of how visionary goal setting with measurable objectives can empower average people to achieve extraordinary results.

Schmidt, a non-athlete, completed five solo trips over several years in a"connect-the-dots" journey that covered 4500 km across eight states spanning the southern USA.

"I was looking for something to keep me motivated to exercise. I needed an inspiring objective to stay committed to achieving the smaller, related goal of keeping fit," says Schmidt. "I constantly tell my clients that being emotionally committed to a larger vision or objective will help them overcome obstacles in the day-to-day challenges. In finally completing this journey, I hope I am showing that I practice what I preach."

In total, Schmidt cycled 29 actual days covering 4,500 km, achieving a daily average of 155 km/day. His longest day was a 325 km 20-hour ride through the broiling west Texas desert. Memorable moments include cycling through a U.S. air force training base (while overhead jets practiced live bombing runs) and pushing his bike through a desert at midnight, when a dirt road came to an
unexpected dead end.

"A major daily challenge throughout the trip was maintaining a positive attitude," says Schmidt. "Regardless of what the weather or the terrain had in store for me on any given day, I needed to keep my mood up and focus on how good I would feel once I got to that motel at the end of the day's journey."

For full details of his unique solo adventure, please visit www.bernieschmidt.com.

Bernie Schmidt is a Toronto-area business coach specializing in sales and marketing management. His client base covers hi-tech and emerging technology companies where he assists companies to plan, implement and achieve their business goals. Schmidt is also a published songwriter and composer and holds a degree in Mechanical Engineering from McGill University.

For further information: For media inquiries, interviews, speaking engagements, please contact Laura Ranieri, (416) 738-2679

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